Who are MetriWare? : A Market-leading independent Internet Measurement specialist provider of data and software for the media and advertising business. MetriWare is the Belgian reference for the internet measurement of Media sites.

What is our position in the market? : We are the neutral and trusted third party source of Internet traffic and audience data for the Media, Advertisers and Media Agencies and we offer services that help optimize their business. We do not sell Internet media pace, we do not plan campaigns, and we do not create campaigns. We act as a Software Provider, a neutral Data Service Provider or Expert Partner for custom made solutions (more on our expertise and software products) in the internet traffic and audience measurement.

What is our company mission? : To provide our clients with the software tools and Internet Traffic and Audience data for comprehensive reliable internet media and marketing analysis, in order for them to optimize their business. To generate competitive Internet Traffic and Audience data and auditing services using our own state-of-the-art capturing and monitoring systems, algorithms and databases. To provide a wide coverage of the Internet media-mix, whilst offering personalized services tailored to exact requirements.

Who are our clients? : We are B2B orientated towards media professionals in Industry Associations, Joint Industry Committees, Media Authorities, Media Sales Houses, Media Publishers/Broadcasters, Media Agencies, Author Rights Association, Foreign Research Companies, ... (More references)

What is our expertise? : We have highly specialized staff with expertise in Internet Traffic and Audience Measurement & Analysis.

What is our company history? : MediaXim, a Belgian company specialized in services to the media and DouWère, a Belgian company for software development, have joined forces to create MetriWare.  As of April 1st, this new entity has as mission the development and perenniality of Metriweb, a tool created in 2000 and used to measure internet audience at the request of the CIM and which regulates fundamentally the industry and Belgian internet market.
The agreement with Metriware allows the CIM to benefit from the services of a partner that is in touch with the demand and evolution of the market.  The creation of this new company results from the audit ordered by the CIM in 2006 and from the will of the latter to put an end to a situation whereby it managed the study from within, thus being judge and jury. On one hand, DouWère offers Mediaxim a tool that it masters perfectly, for having developed it and ensured the management for the last 8 years; on the other hand, Mediaxim offers DouWère, besides its international experience in services to the media, a commercial and managerial knowhow as requested by the CIM.
The creation of the new company MetriWare is based on a balanced participation of both parties, whereby both recognize oneself in the agreement.